immixdesign.com

As Immix Design redirects its clientele and moves toward building relations with small businesses we decided what better way to spread the word than through a fun personal mailer. We decided to extend a greeting to our Kirkland neighbors and let them know that we are close by and would love to get to know them.

Immix has taken a liking to our little amphibian friend and decided he would make the best impression and help provide our contact information. Here is a little insight into our design strategy…

Straight to the drawing board (my sketchbook made from the blank side of old printed sheets) I attacked the mailer with warm ideas of spring. We wanted to provide a refreshing fun piece that was not only informative but personal. In order to accomplish this we went for a homemade mailer that is unique and enjoyable. Our little amphibian friend granted us with just the right touch.

After our successful sketching session we were ready to make it digital. Starting with the front of the piece we went with a belly band feel to give it some dimension. Simple and clean was the goal – we believe that design does not need to be packed full of imagery to be good. Moving to the back created a few complications as we debated about how to handle the attachment.  A die cut was the solution, it allowed for us to create an open and close element.

The final step and also a step that we don’t always get to partake in was the assembly of the piece. Cropping and marking the final design we printed the different parts and began to cut. Needless to say the production proved to be quite therapeutic and rewarding at the same time!

Meet “Gilly” the new member of our creative team. He’s 8 weeks old and is providing us plenty of entertainment at the office! Today, we need to take him shopping to get his uniform (aka green collar), but first he has to quit napping!

Earth Day isn’t just an American designation.
It is celebrated by 175 countries worldwide!

After living in the Evergreen State for 24 years, you would think that the gray and gloom of the endless winter months would pass by without regard. Wrong! In search of some rejuvenation I traveled South to the land of “350 days of sunshine”, otherwise known as Palm Desert. I quickly detected that a swimming pool, lawn chair, vitamin D, and a good book are simply all you need to clear away the somber Seattle blues.

On top of the medicinal purposes, I was able to spend some much needed time with my family. We enjoyed a few “playful” tennis matches, which always seem to bring out the best qualities in us all. Our competitive side also sprang into action as we battled the local senior citizens for the best outdoor seats at the Elephant Cafe. (They are tougher than they look!)

Traveling further south we landed in sunny San Diego. However, it was not holding up to its name and I think I saw a few rain drops. Despite the precipitation, we did discover the ocean and the sand between our toes. Oh the joy of sand between your toes…it starts off just between your toes, then ends up in your shoes, and finally makes it into your home. And before you know it, it’s in your bed!

All in all the trip was essential to the well being of my fragile, sunshine dependent existence.

“Down here all the fish is happy, As off through the waves they roll. The fish on the land ain’t happy. They sad ’cause they in their bowl. But fish in the bowl is lucky. They in for a worser fate. One day when the boss get hungry. Guess who’s gon’ be on the plate.”

The wonderful Disney classic piped through the distributed audio in our office on the morning of April 1st. Yes, 100 little goldfish took up residence in Jen’s office bringing her quite the morning wake up. Due to her endless desire to “pull pranks” we decided that it was time the tables turned. Thanks to our neighbors at Petsmart we were able to make this happen.

For our punishment, we had to name all of the fish with a sharpie – in alphabetical order from left to right!